Facebook & Google Ban Ads for Face Masks As Coronavirus Spreads
As worries about coronavirus keep on mounting, online advertising giants Google and Facebook start to disallow advertisements for medical face masks.
For Google’s situation, it is more carefully applying a policy that was already up which restricts promotions that capitalize off the coronavirus.
A Google authorties tells CNBC:
“Out of an abundance of caution, we have decided to temporarily ban all medical face mask ads. We’re actively monitoring the situation and will continue to take action as needed to protect users.”
As per now, Google is just restricting advertisements for face masks. But the point to noted here is how the organization says it will “continue” to make a decision “as needed.” In principle, Google could limit different sorts of promotions later on relying upon how the circumstance raises.
It might take a couple of days to expel every current advertisement for medical face masks, Google says, so you may experience some in your searched for now.
Google Follows Facebook’s Lead
Google’s choice to boycott promotions for medical face masks comes only days after Facebook did the same on its platform.
On Friday, Facebook declared it is shortly restricting advertisements and commerce listings for medical face masks.
Rob Leathern, leader of the trust and honesty group for advertisements and business items at Facebook, states:
“We’re banning ads and commerce listings selling medical face masks. We’re monitoring COVID19 closely and will make necessary updates to our policies if we see people trying to exploit this public health emergency. We’ll start rolling out this change in the days ahead.”
Adam Mosseri, head of Instagram,stated that:
“Supplies are short, prices are up, and we’re against people exploiting this public health emergency. We’ll start rolling this out over the next few days.”
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